S.T. Dupont Paris

Pen & Sword

Product Campaign

Pen & Sword

Pen & Sword

Main Spot

Pen & Sword is our campaign for the french fountain pen manufacturer S.T. Dupont. The saying „The pen is mightier than the sword“ is more than a century old but it is certainly as relevant today as it was then. Together with the poem „My Heart“ by Rainer Maria Rilke, it forms the basis of our story about the power of poetry.

Pen & Sword

Trailer

The trailer marks the beginning of the social media campaign for the „Sword Pen“ line by S.T. Dupont Paris.

It tells the love story between the young court worker Werther and the court lady Lotte. A love that must not exist.

#STDupontParis

A fountain pen truly embodies the power of words.

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